Environics Canadian Demographics

• 2010 Estimates; 2013, 2015, 2020 Projections
  These data of key census variable are created using a combination of traditional demographic methods combined with cutting-edge macroeconomic modeling, advanced spatial trend analysis, and exclusive databases.
   
• 2010 Household Expenditure Potential
  This database provides an estimate of the total dollars spend and average household expenditure on hundreds of items ranging from shelter to pet food and appliances to sporting events.
   
• 2010 Daytime Population
  An estimate of the total population for each dissemination area during daytime hours.  Data sources used are the  Census, current-year demographic estimates along with business locations and sizes from infoCanada.
   
• 2010 Business Profiles and Locations
  This database, sourced from InfoCanada, provides the number of businesses including employee size and sales volume by Industry.
   
• PRIZM C2 Canadian Edition
  PRIZM C2 is a new consumer segmentation system that classifies all Canadians into one of 66 lifestyle types with names like Comspolitan Elite, Electric Avenues, Les Chics and Lunch at Tim's.

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